Poppin’ in the USA Email and Social Graphics:
Popcorn Fundraiser 2020 Highlights

Join the leadership of the Cradle of Liberty Council's Popcorn Fundraiser as they discuss important changes to this year's sale that make it safer and easier than ever before to raise money to fund your Scouting program!

Posted by Cradle of Liberty Council, BSA on Tuesday, June 30, 2020
Register Your Unit for the 2020 Popcorn Fundraiser
Read the Latest ``Kernel Connection`` Newsletter
2020 Trail's End Webinars
Online Trainings To Make Your Fundraiser A Success! Attend the online Trail’s End webinar trainings that helped units grow their fundraiser more than 11% in 2019!

Upcoming Important Dates

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Contact Information

District Contacts: Which district am I in?


Council Product Sales Chair: Beverly Banks

Staff Advisor: Ryan Martin

General Email: popcorn@colbsa.org

Information & Resources

Planning and conducting a strong program is the best way to keep your Scouts active and interested in Scouting. Funding that program is equally important—otherwise great plans can’t become a reality. The annual popcorn fundraiser is a proven approach to ensure that your unit can meet its program and financial goals while teaching your Scouts the importance of earning their own way. Units have used the monies they raise to cover the cost of badges and advancement, outings, trips, and summer camp fees.


The popcorn fundraiser is administered by the Cradle of Liberty Council to help make your unit successful. Here are some benefits:

  • No Up-Front Costs: Units keep their commission and pay by December.
  • Turnkey Program: Training, order forms, online ordering, Scout prize program, and other resources are provided free-of-charge.
  • Proven Product Quality: Trails End provides superior, high-quality products. Always remember, however, we’re really selling Scouting adventures–popcorn is the thank you gift.
  • Teaches Life Lessons: Earning your own way, salesmanship, confidence, financial responsibility, and leadership to name a few. The fundraiser also provides opportunities for Scouts to earn advancements and merit badges.
  • Support: The council popcorn team, made up of volunteers and staff, stand ready to assist your unit with a successful fundraiser.
  • Over 73% Goes to Local Scouting: Not only does your unit raise the money it needs to fuel its program, but a portion of the sale benefits the council as a whole by helping us serve volunteer leaders and members by providing better programs and camping facilities.

Reach Your Goal Sooner with the Trail’s End App for Scouts! Learn How to Sell with the App


The Popcorn Fundraiser helps your Scouts’s Cub Scout Pack, Scouts BSA Troop or Venturing Crew earn the funds they need for a great program! Scouts who participate also learn important life skills like goal-setting, public speaking, teamwork and much more. The five best ways to sell, safety tips, selling script below will give you everything you need to sell like a pro.

Five Best Ways to Sell

Take Order

This is the most traditional way to sell; going door-to-door with the take order form, which you receive from your leader or council. Your customer chooses the product(s) he or she wishes to buy and writes the order on your form. You will collect the money when you deliver the product to your customers a few weeks later.

Advantages: Provides a personal connection with your customers. Higher dollars per customer than storefront sales.

Wagon Sales / Show and Deliver

This method is similar to Take Order, except you carry Trail’s End products with you to show to your customers as you visit them. The customer is able to select the products he or she wishes to buy from your product selection. You then hand over the product and collect the money right then and there.

Advantage: No return trip required for product delivery and money collection.

Selling Online

This is the best way to sell to your friends and family who live out of town. You can send emails to your customers asking them to purchase Trail’s End products online. Your customers click on the link in your email and can begin shopping right away. They order products online and pay with a credit card, and Trail’s End ships the products directly to your customers.

Advantages: No product delivery or money collection. Ability to sell popcorn year-round and reach your friends and family who live far away.

Selling at Work

Your mom and/or dad take an order form to their work place. Their co-workers write their order on the order form. Your mom and/or dad deliver product and collect the money a few weeks later.

Advantages: Expands your customer base, and offices often need snacks and gifts.

Show and Sell

Your den, pack, or troop gets permission to sell in front of a retail store or in the local mall. You set up a display with products for people to purchase as they walk by. Have plenty of products on display for people to buy.

Advantages: Gives you access to a large number of potential customers and promotes the Boy Scouts of America in the community.


Selling Tips

  • ALWAYS wear your uniform
  • ALWAYS smile and introduce yourself
  • ALWAYS tell your customers why you are selling popcorn
  • KNOW the different kinds of popcorn you are selling
  • ALWAYS say “Thank You”
  • ALWAYS make a copy of your order form
  • ALWAYS have a clean order form with a pen
  • BE SURE to get customer email addresses to send them a “Thank You” email after the sale, reminding them they can re-order online.

Safety Tips

  • NEVER enter anyone’s home
  • NEVER sell after dark unless you are with an adult
  • DON’T carry large amounts of cash with you
  • ALWAYS walk on the sidewalk and driveway
  • ALWAYS sell with another scout or with an adult

Kernel Connection E-Newsletter

This weekly newsletter, which will be distributed regularly throughout the popcorn fundraiser, is intended to be a resource for unit kernels (coordinators) to help your unit fundraiser be as successful as possible. Have comments or items to contribute? Please email popcorn@colbsa.org


Click here to subscribe

Make sure to select the **Popcorn Fundraiser email list in order to get the newsletter.

Product Line-Up

Scout Prizes & Incentives

Download Scout Prize Flier

Scouts must register for a Trail’s End account in order to qualify for rewards and bonus incentives!


Online sales count toward rewards and bonus incentives!

2020 Bonus Incentives:

  • $750 Club Level: Scouts who sell $750 or more in product get to choose to join the “Fish Club” or receive a Philadelphia Rock Gyms (PRG) voucher.
    • Fish Club: Scout and his or her family is invited to “Fish Fest” on the Saturday of Father’s Day Weekend at the U.S.S. Cradle of Liberty at Camp Garrison, Musser Scout Reservation. Enjoy a fun day of free food, giveaways, activities, games, and–of course–fishing!
    • PRG Voucher: Scout receives a voucher for a Quick Climb package good for 10 indoor climbs available at any of their area locations on weekends and holidays (not all 10 climbs need to be used at once).
  • Scout Champions: Scouts who sell $1,000 or more in product will be recognized at a special event at Dave & Buster’s in January. Food and Power Cards provided!

Unit Commissions

Unit commissions will be based on the total of your unit’s traditional and Online Direct Sales:

  • Up to $4,999.99 = 30% commission
  • $5,000 to $9,999.99 = 35% commission
  • $10,000 and above = 40% commission


Your unit will earn an additional 2% commission if no product is returned!

Popcorn Facebook Groups

FacebookCradle of Liberty Council Facebook Group:

To facilitate communication, as well as to provide a resource for units to post when they need additional Show and Sell product or have product to unload, we’ve created a Facebook group. It’s a closed group, so you’ll need to request to join.

  • Log into Facebook (if you’re not already)
  • Search for colpopcorn
  • Select Popcorn Fundraiser – COLBSA
  • Click Join Group

You’ll have access to the group once the page administrator approves your join request.
Questions or having difficulty? Please contact popcorn@colbsa.org

Trail’s End Popcorn Community: closed group. Search for the bolded text in Facebook.

Show & Sells at Wawa Stores

Wawa has informed our council that due to COVID-19 guidelines, no solicitations at Wawa will be permitted in 2020. This includes our Wawa weekend. The popcorn committee is planning a sales blitz weekend the first weekend in October in its place.

Show & Sells at SEPTA Locations

2020 info coming soon.

Popcorn Nutritional & Allergen Information

For nutritional and allergen information about Trail’s End popcorn, please visit:


At that site you will find detailed information about gluten, dairy, nuts, trans fats, etc. as it relates to the Trail’s End popcorn products.